Hello CSR professionals,
a company that doesn’t have any CSR strategy at all. Let’s say that the board doesn’t see any necessity to promote an initiative of this kind, and if they did, they’d like to see a return-on-investment rather soon.
From your perspective, what would be the short-term goals/achievements to persuade the management of the benefits of a CSR plan in the long run?
Strategic information management, social marketing, employee engagement redifined as “Individual social responsibilities” created more ownership among all the stakeholders to develop effective partnerships and also scale more activities…..